Zendesk.com has thousands of posts and pages hosted in WordPress that required a framework for continuous localization, in-context translation and market sign-off.
BWX REST API Approach Promotes Scale and Flexbility
Our approach to WordPress relies on leveraging its REST API to get posts, pages and other forms of WordPress assets, create translations projects in BWX, and re-deliver these pages using the appropriate site directory structure.
Once we get these pages we transform them into translatable assets in BWX so that we can process them against client-specific translation memories and term bases. We then automatically route the content to the correct people or agencies.
BWX has a website in-context preview feature that allows translators and market reviewers to see their translations rendered as they go for maximum contextualization.